Christmas Lights & Music
This one seems to have started it all
It was built in Mason, Ohio by Carson Williams in 2005. It was featured in a Miller Light beer commercial, and Williams went on to run a business designing things like this for malls, etc.
It also quickly escalated
Happily for the neighbors, the music is typically not on loudspeakers but broadcast over a low-power FM station at the house.
And now this, which takes the genre to what should be its logical conclusion:
But that's silly. Nothing is ever done that someone won't try to outdo.